CONNIE KROSKIN CONSULTING
SMALL BUSINESS BRAND AND MARKETING STRATEGY CONSULTING
Brand Development for
Better Marketing Results!
Hi, I’m Connie Kroskin, and I develop strong brand strategies so prospects appreciate the value of what you have to offer – the value of goods or services, and the value of their relationship with the brand. The brand positioning and strategy we develop connects, engages, and converts. Then we make it easy to manage by putting it on auto-pilot.
Marketing invites people in, branding is the reason they engage – because they connected with the brand in a meaningful way.
A lot of small businesses skip this step and just start marketing. But what they get is lackluster results. They may be getting some traffic, but those prospects aren’t engaging or converting. It’s not effective because there’s nothing meaningful for prospects to connect and engage with.
In today’s competitive environment, it’s the brands we like, trust, and find alignment with that get results.